Peggy Neu, President, The Monday Campaigns
Peggy Neu is the President of The Monday Campaigns, a public health initiative that encourages people to use Monday as the day to start and sustain healthy behaviors. Meatless Monday, the first campaign started in 2003, is now a global movement with initiatives in over 40 countries, demonstrating the universal appeal of an idea that is simple to understand and easy to do. Prior to joining The Monday Campaigns, Peggy was an EVP at Grey Worldwide, one of the world’s largest communications companies, working with clients such as Procter & Gamble, Aetna and the Department of Health and Human Services.
Where you grew up: York Pennsylvania
Where you live now: New York City
Background and education: BA in art history, 20 years in advertising
Food policy/food as medicine hero: Rob Graham
One word to describe our food system: Harmful
One word to describe our healthcare system: Misguided
Your favorite food: Tomatoes in season
Your breakfast this morning: Yogurt
Your last meal on earth: Capresse salad with toasted baguette
Must-have healing food/ingredient: Lentil soup
Food policy, health, food as medicine book, website(s) social media/blog must-follow/read: Meatlessmonday.com
Your elevator pitch for food as medicine? An ounce of prevention is worth a pound of cure
Which widespread nutritional misconceptions worry you the most? People won’t get enough protein if they don’t eat meat
What do you see as the next step for food as medicine? Food prescriptions
