Harvest Home Farmers’ Market: NYC Food Based Community Organization Spotlight

by Alexina Cather, MPH

What they do: Harvest Home Farmer’s Market is a New York City-based, 501(c)3, non-profit organization dedicated to increasing access to local, farm-fresh produce in low-income neighborhoods. Founded in 1993, our markets create community gathering places that educate the public about health and nutrition, supports regional agriculture and provides job opportunities. Our farmer’s markets are open six days a week during the farmer’s market season.

How they do it: Through farmers’ markets, cooking demonstrations, and nutrition education.

Mission: To provide low-income communities with access to farm fresh local produce and the education to achieve healthier lifestyles.

Latest project/campaign: Food Insecurity Nutrition Incentive (FINI) – Healthy Seniors Healthy Shoppers (H2S2). The goal of Healthy Senior Healthy Shoppers is to improve the nutrition of seniors that are underserved by nutrition incentives. Eligible seniors who are $60+, have an active SNAP account and receive no more than $200/mo. in SNAP benefits can receive 2 Health Bucks (equivalent to $4) to purchase fresh fruits and vegetables EXCLUSIVELY at Harvest Home markets.

Major Funding: USDA Food and Nutrition Service and Food Insecurity Nutrition Incentive programs, NYC Council Discretionary grants, EmblemHealth, The Hyde & Watson Foundation, Laurie Tisch Illumination Fund, Morgan Stanley, Morrison & Foerster Foundation, NYC Department of Health and Mental Hygiene.

Profit/nonprofit: Nonprofit

Annual budget: $730,000

Interesting fact about how they are working to positively affect the food system: We are the second largest nonprofit operating farmers’ markets in in low income communities in the city and possibly the state operating.

FACT SHEET

Location: Manhattan

Core Programs: Fresh food, farmers’ markets, Eating for Good Health cooking demonstrations and workshops, Play streets programs for children physical activity

Number of staff: 7

Number of volunteers: 10

Areas served:

  • Bronx
  • Brooklyn
  • Manhattan
  • Queens

Markets throughout New York City:

Bronx

Hunts Point Market

Jacobi Hospital Market

Mt. Eden Market

North Central Bronx Market

St. Mary’s Park Market

Sunday Market

Soundview Market

Brooklyn

Coney Island Market

Marcy Park Market

King County Hospital Market

Manhattan

Lenox Aveune Market

Metropolitan Market

East Harlem Market

Harlem Hospital Market

West Harlem Market

Queens

City Line Market

Date started: 1993

Director: Maritza Owens (Chief Executive Officer)

Contact information: (212) 828-3361; [email protected]

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